Caitlin Burns
Design Specialist
Summary
I am a multidisciplinary designer with 10+ years in the design industry, starting in print, and finding my passion in the digital sphere. I specialize in working with strong brands and fellow creative professionals to foster high-performing teams, and create engaging, informative, growth-oriented visual experiences.
Experience
Senior Design Specialist
The Hartford
01/2023-Present
Remotely collaborating with extensive team of writers and financial professionals to create rich and educational media assets to support the web content and social media departments. Content created includes web animations, infographics, landing pages, visual research, and UI projects.
Lead Designer
Ready State
02/2018-10/2022
Creative work, such as social media static and video ads, web display ads, landing pages, and other sites, consistently drew impressions and was regularly highly successful in converting customers and recruits.
Worked closely with a wide array of internal and external teams, creative and beyond. Primary clients included Yahoo!, Lyft, and Instacart, with occasional assistance given to teams for Markforged, Snowflake, Google, Ad Council, and more.
Consistently enhanced company-wide design workflows, while mentoring other creatives in said processes. Rapidly increased volume of asset production and delivery.
Addressed complex design edit requests with creativity and sensitivity. Enthusiastically participated in internal design reviews and other team-building meetings.
Design Consultant
Burns Media Laboratory
04/2014-02/2018
Provided omnimedia design solutions for clients large and small.
Skills utilized:
Visual Content Design (Photoshop, InDesign, Illustrator, After Effects, and more)
Web Development (Wordpress, and other contemporary CMS platforms, custom HTML, CSS, and PHP)
Business Consultation Services (Digital advertising strategies, process solutions, client diplomacy)
Select clients: Bunker NY, Voyage Media, On Ideas, Dr. Chloe, Photos From The Air, eNox Media, Giphy, NBC Universal, Suncoast Credit Union, Sanderling Waldorf School, Studio 630
Associate Art Director
Sarasota Magazine (Sagacity Media)
02/2013-04/2014
Production of print-ready assets for luxury lifestyle magazine. Articles, advertisements, and "advertorials".
Collaboration with writers, sales representatives, and creative directors.
Education
BFA in Graphic Design
minor in Art History (Magna Cum Laude)
University of South Florida, St. Petersburg, FL
2012
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© Caitlin Burns 2023